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Future of Sport

Sport is a massive contributor to Australian life, national pride and the economy.


Stadiums are at the centre of sports culture. In Australia, these venues are where mateship and sport are channelled. With our rapidly changing world, these stadiums need revision. Everything from the seating to the sponsorships and the overall spectator experience must be considered. 


In this program, students will explore existing problems within the stadium sphere, including accessibility issues, staffing shortages, excess energy consumption and waste. From here, students will utilise user-centered design principles by identifying the diverse users of a stadium, including fans, athletes, staff, and vendors, and learning about their needs, wants and frustrations. By using user-centered design principles and understanding the diverse needs of stadium users, students will be able to create a stadium redesign that addresses existing problems and improves the overall user experience.


Students will learn and research innovative stadiums from around the world to find inspiration for their own redesigns and discover new and creative solutions to common stadium problems. They will analyze these stadiums and their features, focusing on what makes them unique and successful, and how these features can be adapted and incorporated into their own redesigns. This will involve studying different stadium designs, layouts and technologies. 


Finally, students will pitch their redesigned stadium, their innovative ideas for sponsorship and branding, and their reinvention of the spectator experience. 


Topics Covered:

  • Why Do We Have Stadiums?

  • Introducing The Problems

  • Identifying The Users

  • Stadium Redesign

  • Sponsorship And Branding

  • The Spectator Experience


Age Group: This program can be tailored for primary and high school students.


Time Length: We would recommend this program running over 1 - 3 hours, however, it can be tailored for shorter or longer time periods depending on how deep you would like us to go on the topics.

Future of Sport

  • We have created this listing as an overview of the workshop and approximate pricing. For more information and to book, please contact our team at and we will be happy to assist.

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